Apple Licenses Millions of Shutterstock Images to Train AI: Implications for the iPhone

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1. Apple is planning to make the iPhone 16 an AI powerhouse, with plans to utilize Shutterstock’s content library to train their AI models.
2. Companies like Apple, Amazon, Meta, and Google have struck deals with Shutterstock to utilize their image, audio, and video content for training their AI, with deals reportedly ranging from $25 million to $50 million.
3. The partnership with Shutterstock could enhance AI features on the iPhone, such as image recognition, generative AI for image editing, voice recognition, and automatic transcription. More details are expected to be revealed at WWDC 2024.

Apple is gearing up to make its iPhone 16 an AI powerhouse, but training AI requires suitable content. Apple has reportedly partnered with stock image library Shutterstock to access a wide range of images, audio, and video content for AI training. This deal is similar to agreements made by other tech giants like Amazon, Meta, and Google, with prices ranging from $25 million to $50 million each.

Access to Shutterstock’s content could enhance AI capabilities for image recognition, generative AI for image generation and editing, voice recognition, automatic transcription, and more. This partnership could improve features like searching and organizing photos, as well as enhancing editing tools like Apple’s Photos app. The possibilities of training AI on such a vast library of high-quality content are exciting for the future of AI technology.

Apple’s plans for AI features on the iPhone 16 are still under wraps, but the company is expected to reveal more at WWDC 2024 keynote on June 10. Until then, tech enthusiasts can stay tuned for updates on iOS 18, iPadOS 18, and macOS 15. Stay informed with daily tech news, lifestyle hacks, and curated analysis from Tom’s Guide for the latest in cutting-edge gadgets and deals.

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