1. Nvidia-backed Synthesia has rolled out new AI avatars that are more expressive and lifelike, using a new language model and diffusion technology to show human-like emotions.
2. Synthesia’s focus is on the business market, creating videos for sales, marketing, and finance that can replace boring PowerPoint presentations with more animated content.
3. Synthesia offers easy-to-use tools to create videos with AI avatars, including pre-built avatars or the option to create a custom avatar that looks like you with webcam or studio recording.
Nvidia-backed Synthesia has launched new AI avatars that are highly expressive and lifelike, designed to help businesses create engaging video content. These fourth-generation avatars are powered by the new EXPRESS-1 language model, allowing them to display human-like emotions and engagement. The focus of Synthesia is on the business market, aiming to replace traditional PowerPoint presentations with animated avatars for more lively meetings.
Synthesia’s avatars stand out in the market for their ease of use and human-like appearance, catering to the enterprise sector for sales, marketing, and finance videos. While other AI avatar companies offer photorealistic avatars with voice cloning capabilities, Synthesia’s avatars are known for their expressive animations. The platform allows users to create videos quickly and easily, even converting written articles into slideshow presentations with talking avatars.
As video becomes the default medium for collaboration and communication in the workplace, Synthesia believes that AI avatars will reshape how employees connect and learn, creating a more dynamic and knowledgeable workforce. The platform offers basic free plans for creating videos, making it accessible for both corporate and social media creators. Users can choose from pre-built avatars or create personalized avatars from their own likeness through webcam recordings or studio sessions provided by Synthesia.
Overall, Synthesia’s AI avatars represent the future of interactive video content creation, offering a unique and engaging way for businesses to communicate and connect with their audience. With the rise of Gen Z and Gen Alpha in the workforce, the demand for innovative video solutions is set to increase, making platforms like Synthesia essential for businesses looking to stay ahead in the digital age.